Klorobor is Recreated!
Our team has focused on the parts that lacked design in the current version of the box before starting working on the design process for Klorobor. In conclusion, the product has not had a visual identity. Therefore we have designed a new logo for Klorobor. The packages, website, and advertising materials of the brand are all prepared to be integrated with the logo.
Client
Inter Royal Kimya A.Ş.
Projects
BrandingPackage Design
Web Design
E-Commerce Solutions
Social Media Management
Location
Tekirdag, Turkey
Year
2021
Branding
Our team has focused on the parts that lacked design in the current version of the box before starting working on the design process for Klorobor. In conclusion, the product has not had a visual identity. Therefore we have designed a new logo for Klorobor. The packages, website, and advertising materials of the brand are all prepared to be integrated with the logo.
The blue color on the logo illustrates the hygiene & cleaning concepts whereas the purple color represents the chemical element, Boron. On the other side than the logo, icons are designed to show the various aspects of the product to be placed on the packages.
Besides, for the product, Klobor Pro which is produced to be used especially in industrial areas, a new logo is designed by sticking and grounding on the original newly-designed logo.
Package Design
Klorobor box had main visual and functional problems before the project arrived at Kraf Design. Above all, due to the lack of visual identity of the brand, the box had an indistinct display. Klorobor has been a new product that would get into the market.
Therefore, the manual and the advantages of the product are displayed on the box by icons and expressions. For that, for the customers, a QR code is generated and placed on the product to provide them to watch the “how to use” video that our team edited and uploaded to Youtube.
You may see the old and new versions of the box of Klorobor by clicking on the arrow and moving it to the right or left. That’s how it feels like working with Kraf, feels like magic.
Web Design & E-Commerce Solutions
The website of Klorobor is designed by focusing on the product. Our team worked to make the website seem flawless on all screens of technological products by sticking to the visual identity. By that, an infrastructure of e-commerce and payment has been established. Thus, Klorobor started to be sold online, too. Because the website is based on Kraf.host which is a part of Kraf, everything is under our control.
